ART AT THE HEART OF WATCHMAKING:CORUM’S GOLDEN BRIDGE “SERPENT”

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The Swiss watchmaking house CORUM unveils a unique piece, the Golden Bridge “Serpent.” True to its heritage of innovation and bold design, CORUM continues to push the boundaries of haute horlogerie with this unique and exceptional creation.

Founded in 1955, CORUM has always stood out for its pioneering spirit and relentless pursuit of innovation. The brand has built a solid reputation thanks to its daring designs and revolutionary movements. The Golden Bridge model, emblematic of this tradition of excellence, perfectly embodies this philosophy.

History of the Golden Bridge

The history of the Golden Bridge began in 1977 at the International Inventors’ Fair in Geneva. Independent watchmaker Vincent Calabrese presented a patented watch composed of 45 components. CORUM immediately acquired the patent and collaborated with Vincent Calabrese to develop this unique movement.

The inspiration behind the Golden Bridge stems from a remarkable anecdote: a client had asked Vincent Calabrese to repair only the case of a damaged watch, thus devaluing the beauty of the movement. Determined to prove the aesthetic value of the watch movement, Vincent Calabrese designed a watch where the movement would be highlighted. Three years later, in 1980, the first Golden Bridge was presented at the Basel Fair, and no less than seven patents were filed.

Despite the quartz crisis of the 1980s, this model experienced resounding success, thus confirming CORUM’s reputation as a true watchmaking manufacturer. The linear baguette movement, a technical and aesthetic revolution, stands out with its bridges and main plate made of 18-carat gold, hand-engraved.

Golden Bridge “Serpent”

The Golden Bridge “Serpent” model perpetuates the Golden Bridge heritage with unparalleled elegance and sophistication. This exceptional timepiece features a 5N rose gold tonneau-shaped case, equipped with sapphire crystals on nearly all sides, offering a breathtaking view of the Golden Bridge CO 113 movement. Composed of over 190 components, this manual movement at 4 Hz offers a 40-hour power reserve, a remarkable feat for a barrel of this size.

Precision is ensured by a variable inertia balance, meticulously adjusted by the Maison’s watchmakers. But the true beauty of this watch lies in the integration of the arts, notably micro-sculpture and painting.

A Watchmaking Masterpiece

At the heart of an 18-carat gold jungle, made of hand-painted leaves and vines, a serpent entwines around the iconic Golden Bridge movement. This artistic work requires nearly a hundred hours of meticulous work, from design to micro-sculpture, then painting, to bring this unique creation to life. The numerous sapphire crystals allow every detail of this masterpiece to be admired, offering an unparalleled visual experience.

The Golden Bridge “Serpent” is more than just a watch; it is a celebration of watchmaking art, a tribute to CORUM’s innovation and excellence. With this new creation, the watchmaking house continues to make its mark on the history of haute horlogerie, offering watch enthusiasts an exceptional piece where beauty and technique harmoniously meet.

About CORUM 

Founded in 1955, Corum represents creative and daring watchmaking. Corum uses an approach free of dogmas that enables a reconceptualization of movement construction, its casing, and the artistic crafts that brighten the dial. Behind the many technical achievements (baguette movement) and aesthetic achievements (Coin Watch, Feather, Bubble), Corum continues the tradition of high-quality watchmaking that is ahead of its time. 

Corum, established in La Chaux-de-Fonds, is opening itself up to the contemporary, street art, and classical art worlds, and in doing so attracting the attention of various trendsetters. At once disruptive yet respectful of its watchmaking heritage, Corum maintains its status as a niche brand aimed at demanding collectors of unconventional timepieces. Corum’s current pillars include five collections that embody its vision of 21st-century watchmaking: Admiral, Bubble, Golden Bridge, Heritage, and Lab.  

ADDITIONNAL INFORMATION

Golden Bridge “Serpent” Unique Piece (ref. B113/04532) – Recommended Retail Price: CHF 250’000.-

CELESTIAL SPLENDOR AND ELEGANCE: CORUM REDEFINES EXCELLENCE WITH ITS ADMIRAL NOVELTIES

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Admiral Meteorite - Malachite - Aventurine

Technical Sheets Pictures Press Release

CORUM unveils four new watch references within the Admiral collection, marking a perfect alliance between aesthetics, technical excellence, creativity, and daring.

The CORUM Admiral Collection, renowned for its aesthetic appeal and technical excellence, continues to dazzle watch enthusiasts with the introduction of four exceptional models this year. The Maison, guided by creativity and daring but also by its rich history, reveals exceptional dials made of meteorite and stone, thus affirming its status as a trailblazer in the watchmaking universe.

Admiral 42 Meteorite

In 1986, CORUM made history with the first “Meteorite” watches. This year, the Maison is proud to reintroduce this unique dial in its Admiral 42 collection. The two new models feature a dial cut from a meteorite over 4 billion years old, originating from Sweden. Each dial, recognizable by its Widmanstätten patterns unique to meteorite, is a one-of-a-kind piece.

The dials are available in their natural gray color or tinted blue using the latest technologies. Integrated into a 42mm case, characterized by the distinctive dodecagonal bezel of the Admiral collection, these timepieces are powered by an automatic movement offering over 40 hours of power reserve. Waterproof up to 100 meters, these watches embody the heritage of CORUM and its commitment to watchmaking innovation.

Admiral 38 18k Rose Gold Malachite – Aventurine

The Admiral 38 collection in 18-carat Rose Gold captivates with its unique dials in malachite or blue aventurine. The bezel of these models is set with 72 diamonds, adding a touch of luxury and sophistication. Each dial, cut from stone, is a unique work of art, enhanced by an additional 10 diamonds.Equipped with an automatic movement visible through its sapphire crystal case back, the Admiral 38 offers unparalleled versatility. Waterproof up to 100 meters, this collection embodies the elegance and ingenuity of CORUM.

ADDITIONNAL INFORMATION

Admiral 42 Meteorite (ref. A395/04482 & A395/04480) – Recommended Retail Price: CHF 7’900.-

Admiral 38 Malachite & Aventurine (ref. A082/04472 & A082/04471) – Recommended Retail Price: CHF 27’100.-

CORUM ELEVATES ELEGANCE: UNVEILING THE GOLDEN BRIDGE DRAGON MASTERPIECE

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Corum breathes new life into its iconic Golden Bridge 43 Round collection, paving the way for boundless bespoke possibilities.

Corum is set to redefine luxury with the introduction of a one-of-a-kind timepiece: the Golden Bridge Dragon. This extraordinary creation, born out of the brand’s dedication to ingenuity and innovation, promises to be a symbol of individuality and sophistication.

Renowned for creative and daring approach to watchmaking, Corum has collaborated with various artists and partners over the years to produce exclusive limited edition timepieces. This time, the brand takes a significant leap forward by infusing unprecedented creativity into the iconic Golden Bridge. This not only establishes a fresh benchmark for the collection but also redefines luxury watch customization, meeting the increasing demand for truly exceptional, unique and extraordinary pieces.

“At Corum, we believe in pushing the boundaries of luxury, and the Golden Bridge Dragon is a testament to our commitment to creativity, craftsmanship and individual expression. This bespoke creation empowers collectors to carry a piece of their unique story on their wrists,” said Boon Chong Soon, Vice President at Corum.

Since the launch of the Golden Bridge in 1980, the iconic timepiece has been offered in a barrel or rectangular shaped case. Over the years, the collection has been enriched by the addition of a 43 mm round case that serves as a canvas for creative exploration.

Bridging Cultures And Worlds

Eye-catching, elegant and powerful, the Golden Bridge Dragon transcends traditional boundaries, serving as a cultural bridge between East and West. Corum has ingeniously integrated the aesthetic of the Swiss watch movement with the rich tapestry of East Asian culture, resulting in a captivating expression of artistry. 

At the heart of the Golden Bridge Dragon model is a beautifully sculpted 18-carat gold dragon, which elegantly overlooks the intricate in-line baguette movement, the signature of the Golden Bridge collection. The in-house baguette movement, is entirely made of solid 18K-carat gold and consists of over 190 parts. Every movement used in the Golden Bridge collection is remarkable in detail – from the hand engraved bridges that showcase the skill and attention to detail of the craftsmen to the carefully-thought the screw balance finely adjusted by the watchmakers.

Take it a step further and make the Golden Bridge Dragon uniquely yours. Corum puts the power in the hands of consumers by offering an exclusive selection of Pantone™ colours for the gold dragon, and these colours can be galvanized for a lustrous sheen or hand-painted to achieve a realistic appearance. 

Embarking On Artistry

The intricate journey begins with the process of casting, where a mold serves as the canvas for the infusion of gold. This step is crucial in creating the exquisite sculpture that forms the essence of the Golden Bridge Dragon. Through skilled craftsmanship, each piece is carefully retouched by hand, ensuring a flawless and captivating design.

The process then moves to polishing, setting and colouring, a step where meticulous attention is given to every detail. This stage is a demonstration to Corum’s commitment to achieving perfection in both form and finish. Colours are infused with precision, enhancing the visual allure of the Golden Bridge Dragon. 

Next, comes the art of seamlessly integrating the sculpture into the product. This involves a delicate balance of space among the movement, hands, and glass components. The goal is to create a harmonious fusion that not only enhances the aesthetic appeal but also ensures the optimal functionality of the timepiece.

Renewed Vision Of Watchmaking Art

As always at Corum, the Golden Bridge is universally admired for its aesthetic dimension and unconventional construction. Now, with Corum’s exclusive customization journey, a new realm of bespoke luxury unfolds, and the House invites you to delve deeper and craft a one-of-a-kind masterpiece.

There have been passionate collectors who have made special requests, seeking the creation of their very own work of art. Among these, the Golden Bridge Arowana came into existence. This custom-made timepiece is testament to individuality and exquisite craftsmanship, reflecting the collector’s distinctive taste and appreciation for horological excellence. The Asian arowana, a powerful symbol of good fortune, and the tortoise, emblematic of strength and longevity. These cherished creatures were not just his companions but inspirations, and he sought to immortalize them within the essence of a timeless timepiece.

Courtesy of CORUM

About Golden Bridge Collection

Launched in 1980, the Golden Bridge is Corum’s flagship that is a testament to the beautiful coexistence of mechanics and art. An original creation where the linear movement forms both the calibre and most of the piece’s dial, placed in the centre of a transparent sapphire crystal case, the Golden Bridge has set a benchmark with its baguette movement that is in a class by itself. Of rare aesthetic audacity, the baguette movement remains to be a unique construction unrivalled in the world of watchmaking. Corum has consistently reimagined this legendary concept over the years, with the releases of a revitalized tonneau case and round case, exemplifying the ongoing evolution of this iconic timepiece.

About CORUM  

Founded in 1955, Corum represents creative and daring watchmaking. Corum uses an approach free of dogmas that enables a reconceptualization of movement construction, its casing, and the artistic crafts that brighten the dial. Behind the many technical achievements (baguette movement) and aesthetic achievements (Coin Watch, Feather, Bubble), Corum continues the tradition of high-quality watchmaking that is ahead of its time.  

Corum, established in La Chaux-de-Fonds, is opening itself up to the contemporary, street art, and classical art worlds, and in doing so attracting the attention of various trendsetters. At once disruptive yet respectful of its watchmaking heritage, Corum maintains its status as a niche brand aimed at demanding collectors of unconventional timepieces. Corum’s current pillars include five collections that embody its vision of 21st-century watchmaking: Admiral, Bubble, Golden Bridge, Heritage, and Lab.  

CORUM CELEBRATES THE YEAR OF THE DRAGON WITH TWO LIMITED EDITION BUBBLE TIMEPIECES

CORUM, famous for the aesthetic appeal of its models and its technical excellence in the field of high-end watchmaking, proudly announces the launch of two limited editions in honor of the Year of the Dragon. These exceptional creations reflect CORUM’s ongoing commitment to creativity and boldness, core values that have been ingrained in the house’s DNA since its founding in 1955.

Year of the Dragon 

The dragon, a powerful symbol in Chinese culture, embodies power, nobility, honor, luck, and success. To pay homage to this legendary creature, CORUM presents two limited editions of its iconic Bubble model. The Bubble collection, inspired by Severin Wunderman from an experimental diver’s watch in the 1960s, has become an undisputed icon of watchmaking thanks to its radical design and domed crystal.

Bubble 47 Dragon 

The “Bubble Dragon” watch embodies an enchanting fusion between watchmaking and Chinese cultural heritage, celebrating the lunar calendar and, more specifically, the majestic sign of the dragon. Inspired by the deep-seated beliefs associated with the Chinese dragon, such as power, nobility, honor, luck, and success, this watch embodies symbolic elegance.

The centerpiece of this creation is its exceptionally elaborate dial, which narrates the captivating legend: “When dragons hear thunder, they rise; The clouds are coming, and having all formed, the dragons ascend and thus circulate in the sky.” The dial evokes a deep night sky, with a black sunray base evoking the night, adorned with a delicate representation of the moon made of mother-of-pearl. Above the dial, between mystical black clouds, a golden dragon hovers majestically, symbolizing the power and grace associated with this legendary creature.

Bubble 47 Dragon Eye 

Inspired by the richness of Chinese mythology, this exceptional piece finds its uniqueness in the meticulous depiction of the dragon’s eye on its dial, an emblematic representation of strength and power. This iconic detail is not simply machined, but meticulously crafted by hand using the metal casting technique. This artisanal approach makes it possible to create an unbeatable relief, impossible to achieve by conventional means. Each eye is then meticulously colored, while the golden scales are revealed by hand, giving each watch an artistic singularity. The sublime details of this exceptional work are magnified by the domed sapphire crystal characteristic of the Bubble collection, offering a magnifying effect that allows you to fully appreciate the finesse and precision of this watchmaking work of art. The “Bubble Dragon Eye” embodies the essence of craftsmanship and mythology.

Limited Editions

Both models are equipped with the CO 082 automatic movement, beating at a frequency of 4 Hz and offering a power reserve of 42 hours. The cases, 47mm in diameter, are made of stainless steel with a black PVD finish and have a sapphire crystal caseback that offers a glimpse of the movement. Each model is presented on a vulcanized rubber strap and is limited to 88 pieces.

ADDITIONNAL INFORMATION

Bubble 47 Dragon Eye (ref. L082/04508) Limited Edition – Recommended Retail Price: CHF 7’000.-

Bubble 47 Dragon (ref. L082/04507) Limited Edition – Recommended Retail Price: CHF 7’000.-

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The press release and technical data sheets are available in English, French, simplified and traditional Chinese.

CORUM AND CORTINA WATCH UNVEIL SECOND ONLINE EXCLUSIVE COLLABORATION

Corum collaborates with Cortina Watch, a distinguished retail enterprise in Asia Pacific, in Singapore to make waves with the new Admiral 42 Automatic Black and Gold, a limited edition Cortina Watch online exclusive that combines classic style with modern elements

Corum and Cortina Watch introduce the Admiral 42 Automatic Black and Gold, an exclusive limited edition timepiece only available online at Shop.CortinaWatch.com. Created in collaboration between Corum and Cortina Watch, this watch combines innovative materials with timeless design, making it a perfect blend of creativity and elegance. 

Inspired by the special edition designed for Cortina Watch’s 50th Anniversary, the online exclusive timepiece showcases Corum’s bold utilisation of avant-garde materials. This reinterpretation takes a more refined approach by seamlessly merging carbon and gold elements into a beautiful work of artistry to its bezel, while its case is made of sandblasted ceramic.

“Cortina Watch and Corum first got together in 1992 to introduce a commemorative timepiece celebrating our 20thanniversary. Subsequent collaborations marked significant milestones in our enduring partnership. Today, we are excited to introduce Shop.CortinaWatch.com alongside a trusted partner, showcasing an extraordinary creation,” said Mr. Jeremy Lim, CEO of Cortina Watch Pte Ltd.

“The Admiral is an iconic symbol of Corum’s heritage and history. The collection draws inspiration from the maritime world, representing the daring and dauntless spirit of modern-day adventurers. We are delighted to introduce the Admiral 42 Automatic Black and Gold which has been designed in collaboration with Cortina Watch. A catalyst of creative expression, the Admiral 42 Automatic Black and Gold infuses the iconic, timeless design of the Admiral, with its unique 12-sided case and nautical pennants on the dial, inspired by the great sailing races, and contemporary flair of new materials and cutting-edge technology,” said Mr. Boon Chong Soon, Vice President of Corum.

Admiral 42 Automatic Black and Gold

The Admiral 42 Automatic Black and Gold is a stunning timepiece that exudes charm and elegance.

The 42mm model comes in a sandblasted black ceramic case with a carbon and gold bezel. Each bezel is unique, as it is made by combining 18K 5N gold inclusions with carbon, resulting in a one-of-a-kind design where no two pieces in this line-up are the same, because of the meticulous process of combining fluctuating layers of 18K 5N gold inclusions with carbon. 

The anthracite sunray-finished dial adds the finishing touches to its sleek design, while the vulcanised rubber strap enhances its style and versatility, making it comfortable to wear and perfect for any occasion. 

Limited to 50 pieces globally, with an engraving of “LIMITED EDITION 1 of 50” at the back of the case, the collaboration comes as part of the long-term partnership between Cortina Watch and Corum. It is not the first, but the third between the two pioneers in the watch industry. In October 2022, Corum presented a Limited Edition Admiral 45 Tourbillon, a 45mm timepiece specially created for Cortina Watch’s 50th Anniversary, which was limited to 10 pieces globally. In December 2021, Corum debuted a Limited Edition Admiral 42 Automatic Grey Monochrome crafted in sandblasted stainless steel with a gradient grey dial. This was only available for sale online at Cortina Watch.

ADDITIONNAL INFORMATION

Admiral 42 Automatic Black and Gold, Limited Edition 50-pieces Cortina Watch Online Exclusive – Recommended Retail Price: SGD 38,900.-

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Admiral 42 Ceramic Carbon & Gold - SG Limited Edition

Press release Pictures Technical Sheet

CORUM INTRODUCES CERAMICS TO ITS ADMIRAL COLLECTION, TAKING INSPIRATION FROM THE MARITIME WORLD

Swiss watchmaker CORUM, known for its rich history in Fine Watchmaking since 1955, has once again ventured into uncharted waters to bring innovation and elegance to its iconic Admiral collection. The brand’s latest endeavor involves incorporating ceramics into its Admiral timepieces, drawing inspiration from the ever-fascinating maritime world.

Ceramic has long been a trusted companion in the maritime realm due to its exceptional properties. It has been widely used in various nautical applications, such as protecting boat surfaces from the corrosive effects of saltwater and preventing hull fouling caused by the accumulation of algae and shells. In addition to these protective attributes, ceramic proves to be an environmentally friendly choice compared to traditional products.

Transcending its maritime roots, ceramic has found a home in the world of high-end watchmaking, offering a plethora of advantages. Beyond its striking aesthetic appeal, characterized by deep and enduring black and white hues, ceramic boasts a unique tactile softness. Comprising aluminum oxide (Al2O3) and zirconium oxide (ZrO2), this material is notably lighter, approximately 20-25%, than the industry-standard 316L steel alloy. Furthermore, its high hardness level makes it exceptionally scratch-resistant and resistant to oxidation.

For these reasons CORUM, is proud to embrace ceramic in its latest offering—the Admiral 42 Ceramic collection. This collection exudes sophistication with the Ceramic & Gold models, showcasing the harmonious fusion of classic luxury and cutting-edge technology. But that’s not all; CORUM has taken a bold and unconventional step by introducing two models featuring a tribute to the vibrant and dynamic urban culture found at the world’s busiest ports.

Touch of Nobility and Maritime Excellence

In a daring blend of materials, CORUM unveils an exquisite timepiece that seamlessly marries ceramic and 18K 5N gold. This poetic creation not only showcases CORUM’s audacity but also brings a touch of nobility to the wrist.

Available in two stunning variations with either a black or white case and matching vulcanized rubber strap, this exceptional timepiece is designed to make a statement. The gold-colored accents adorning the indexes and hands add an unmistakable touch of elegance, creating a visual masterpiece that is sure to captivate watch enthusiasts worldwide.

But a watch designed for sailing must also excel in water resistance, and CORUM’s ceramic models do not disappoint. These remarkable timepieces are water-resistant to a depth of 50 meters, ensuring they can withstand the rigors of maritime adventures. Embodying the brand’s maritime spirit, the indexes on this watch feature the iconic nautical pennants that are unique to the Admiral collection, paying homage to the world of seafaring.

Artistic Expression Meets Horological Innovation

Drawing inspiration from the vibrant and colorful world of  bustling seaports, where graffiti thrives as a form of artistic expression, CORUM introduces two captivating additions to the Admiral 42 family.

The first of these extraordinary creations is the Admiral 42 “TAG,” available in an exclusive limited edition of just 50 pieces. This timepiece boasts a stealthy, full-black look, featuring a sand-blasted ceramic case and a sleek black NATO strap. However, the true magic of the CORUM “TAG” edition unfolds at nightfall, as the discreetly placed CORUM TAG logo on the dial reveals itself in luminescent splendor. By day, it remains virtually invisible, only to surprise and delight in the dim light of evening, making it the perfect companion for stylish nocturnal adventures.

The second model in the collection, crafted in white ceramic, takes a bolder approach to design. Indexes and hands are playfully adorned with multicolored paint, bearing the artistic traces of fresh inspiration. This watch is a canvas of creativity and a testament to CORUM’s commitment to pushing the boundaries of traditional watchmaking. It embraces the imperfections of art, turning them into a unique and eye-catching statement.

The heart of these exceptional timepieces beat with the precision of the C0 395 automatic movement, offering 40 hours of power reserve. With a frequency of 28,800 vibrations per hour, this watch keeps time with unrivaled accuracy.  The crowning achievement is its sapphire crystal case back, allowing a mesmerizing glimpse into the intricate mechanics of the movement—a true testament to CORUM’s commitment to craftsmanship and innovation.

The Admiral 42 Ceramic collection combines the brand’s rich heritage with innovation, bringing to life a range of timepieces that are not only stylish but also ruggedly resilient. This collection reaffirms CORUM’s commitment to pushing boundaries and redefining the horological landscape.

ADDITIONNAL INFORMATION

Admiral 42 Ceramic (ref. A395/04461 & A395/04462) – Recommended Retail Price: CHF 14’800.-

Admiral 42 Ceramic & Gold (ref. A395/04451 & A395/04460) – Recommended Retail Price: CHF 18’000.-

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The press release and technical data sheets are available in English, French, simplified and traditional Chinese.

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